Perhaps we spoke too soon.
Here Comes Honey Boo Boo, TLC's controversial reality show about a self-proclaimed "redneck" family and their Toddlers and Tiaras daughter, hit another ratings high on Wednesday night.
The fourth episode of Honey Boo Boo pulled in just shy of 3 million viewers at 10 p.m., according to Nielsen overnight ratings, growing 30 percent from last week's 2.3 million haul.
In the demo, Honey Boo Boo did even better. The half-hour series' showing among adults 18-49 bested all other cable outings for the night -- coverage of the RNC, included -- to pull a 1.3 rating. Fox News gave the show its closest competition with a 1.2 adults rating in that same time period. (On the broadcast networks, Honey Boo Boo bested ABC and CBS' demo showing for the RNC combined and topped NBC by two tenths of a point.)
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What's more, the series is now obliterating its parent series lead-in. Toddlers and Tiaras raked in just 1.6 million viewers and a 0.6 rating among adults 18-49 at 9 p.m. That's less than the 10:30 encore episode of Honey Boo Boo, which pulled in 1.8 million and a 0.8 adults rating.
Honey Boo Boo premiered to 2.2 million viewers earlier in August.