The geeks have been heard.
Faced with a grassroots boycott of its films, bicoastal
protests at screenings of its Friday opener "Superhero Movie"
and a campaign calling its co-chairman "Darth Weinstein," indie
studio Weinstein Co. said Monday that it now plans to release
two versions of its "Star Wars"-inspired comedy "Fanboys."
Weinstein said it will release the two versions on DVD, and
a studio source later said that is exploring two theatrical
versions.
"Fanboys," about four diehard "Star Wars" fans who break
into George Lucas' Skywalker Ranch in order to see "The Phantom
Menace" on the eve of its release, wrapped production two years
ago and has been stuck in limbo as a tug-of-war between Harvey
Weinstein and the filmmakers waged over competing versions of
the movie.
The latest announcement did nothing to satisfy the
filmmakers, who accuse the company of only putting out the
announcement in order to sidestep a meltdown at this weekend's
box office.
"This is more about avoiding picket lines at 'Superhero'
than it was about making a decision about the release of our
movie," said Kevin Mann, one of the producers.
Mann -- along with producer Matthew Perniciaro, director
Kyle Newman and writer Ernie Cline, who originated the story --
worked on "Fanboys" in 2003 with Kevin Spacey's Trigger Street
production company coming on board in 2005. The cast, including
then up-and-comers Jay Baruchel, Kristen Bell, Seth Rogen and
Dan Fogler, all signed up for a script that one year made the
Blacklist, the annual industry ranking of the top scripts in
town. Footage began making the rounds at "Star Wars" festivals,
while 40 minutes of "Fanboys"' rough cut was screened at Star
Wars Celebration and Comic-Con, where it was enthusiastically
received by a standing-room-only crowd last year.
The Weinstein Co. picked up the project in late 2005, and
following production slated "Fanboys" for release August 17,
2007. That got pushed back to a January 18 release. Then it
went off the grid altogether.
Insiders said the root of the problem was Weinstein's issue
with the underlying story in "Fanboys." The cross-country
adventure is put in motion because one of the characters is
facing cancer. Late last year, the company decided it would do
reshoots, hiring Judd Apatow's producing partner Shauna
Robertson to oversee a $2 million reshoot of four scenes done
by director Steve Brill ("Drillbit Taylor"). That, combined
with re-editing, created a version that excised the cancer
subplot.
"Harvey feels it's hard to market, especially with this
cast," an insider said. "He wants to market to a more teen
audience. The filmmakers wanted a dramedy along the vein of
'Stand by Me."'
The Weinstein Co. this year began testing both versions.
Unprompted by the filmmakers, "Star Wars" fans began uniting to
oppose the noncancer version, led by the 501st, a "Star Wars"
fan group named after a fictional battalion. The group created
the Web site http://committed.to/stopdarthweinstein that
provided updates on developments while also lampooning Harvey
Weinstein by Photoshopping him in Darth Vader drag.
The test screenings yielded a minuscule win for the
noncancer version -- one insider said the difference was only
two test points -- but that only emboldened the geeks. And some
of the producers remained unmoved.
"The original reason we wanted to get involved with this
script was because it was a comedy with heart," Mann said. "In
my opinion, when the cancer was taken out, the heart went with
it."
The fans' ire was raised even more when they discovered
that Brill had joined a chat session under the screen name
"GL," which fans interpreted to be George Lucas. The online
discussion turned nasty with threats from both sides.
The new announcement still leaves the movie up in the air.
It still has no release date, only a promise that both versions
will be available on DVD. Late Monday, a Weinstein source said,
"We're making a very strong attempt to make both films
available theatrically as well."
The 501st was unimpressed with the Weinstein Co.'s move.
"This is clearly a vain attempt by the Weinstein Co. to
avert 'Star Wars' fans' impending boycott of all of their
films," the group said. "It's not going to work, Darth
Weinstein. There was never any doubt that you would release
both versions of the movie on DVD, probably months apart, so as
to leech as much money from 'Star Wars' fans as possible. Our
boycott will continue until the Weinstein Co. announces that
they are returning control of 'Fanboys' to the 'Star Wars' fans
who made it, releasing the original version in theaters and
doing away with their anti-fan version of the film altogether."
The company Monday acknowledged that it had received more
than 300,000 e-mails, which factored in its decision.
"While the later version tested very well with audiences,
the grassroots support we have received for the first version
simply cannot be ignored," a Weinstein spokesman said.
The filmmakers had a more measured response than the fans,
hoping to be given a chance to work the film some more.
"If they want to excise the cancer or reshoot again, I'll
cooperate," Trigger Street producer Dana Brunetti said. "One
tested better than the other, so I see both sides to it.
"We're too close to the movie to be objective, but we know
which we consider better," he added with a laugh. "I've always
been content with the (original cut of) the movie."
Harvey Weinstein has a history of tangling with filmmakers
over their films' edits, earning him the moniker "Harvey
Scissorhands" in some circles, but he seems to have met his
match with a legion of "Star Wars" fans.
The possibility of a theatrical release was encouraging to
both Newman and Brunetti.
"It will be interesting to see what version comes out
theatrically, if it does at all," Brunetti said. "We're hoping
to meet somewhere in the middle between the two."
Reuters/Hollywood Reporter